With the recent adjustment of the leadership team of Beiqi Changhe and the chairman of the Beiqi Group, and the announcement of the Weiwang brand into the Changhe system, the transformation of Beiqi Changhe has clearly entered a new stage.
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At the same time as the adjustment of Changhe's own brand, its joint venture also began to act.
A few days ago, some people close to BAIC Group disclosed to the "Securities Daily" reporter that Baoneng had gone to Changhe Suzuki for due diligence at the end of October and early November, and planned to acquire Changhe Suzuki production qualification and Changhe Suzuki Jiujiang factory, and the matter has been reported to Jiangxi. Provincial government.
In response, Cui Dongshu, secretary-general of the Association, said in an interview with the Securities Daily that the matter was "possible." The unnamed auto analyst said that Changhe Suzuki is a "chicken rib" for both Chinese and foreign shareholders. Although Suzuki has not divested, it has not introduced new models for many years.
He said that if the news is true, it means that after the big stake in the car, the Pangeng Group's entry into the auto industry has not stopped, and its "determination has become increasingly clear."
Due diligence reporters have consulted the public information and found that at present, Changhe Automobile owns two brands, “Changhe†and “Changhe Suzukiâ€, covering two production bases of Jingdezhen and Jiujiang, three complete vehicle and engine manufacturing plants, with an annual output of 32. The combined production capacity of 10,000 vehicles and 150,000 motor engines.
In this regard, the above sources said that the production capacity of Changhe's two production bases in Jingdezhen is sufficient, so selling the Jiujiang factory and its production qualification to Baoneng is also an "asset optimization configuration."
Some dealers told reporters that the current sales situation of Changhe Automobile is not satisfactory, and the two major brands are also in need of transformation. As Beiqi announced that Weiwang will be integrated into the Changhe system, its ambition to enlarge and strengthen the southern headquarters is obvious. Under this circumstance, it is necessary for Beiqi to make adjustments to Changhe Suzuki, which has already existed in name.
On the other hand, for the Baoneng Group, which has recently invested heavily in the automotive sector, the acquisition of Changhe Suzuki has its rationality.
According to public information, at the end of October, Baoneng signed a cooperation agreement with Hangzhou Fuyang District Government to invest about 14 billion yuan to build an annual output of 300,000 new energy vehicles. In late November, it also cooperated with Kunming Municipal Government and Yuzhong New District Management Committee. A strategic cooperation framework agreement will be signed, and it is planned to build 500,000 new energy vehicle vehicles and parts projects in Kunming Economic Development Zone and Airport Economic Zone.
In response, the above-mentioned analyst told the "Securities Daily" reporter that after two months of investment, the total amount exceeded 10 billion yuan, "the determination of Baoneng to enter the new energy automobile industry chain can be seen."
In his view, whether it is the "hands-on" Guanzhi, the rumored Baowo, or the due diligence of Changhe Suzuki, in fact, are in the low stage of development, but the factory and vehicle production qualification is complete. For Bao Neng who wants to build a car, it is also a "good target."
Suzuki’s exit may be based on public information. In 2013, BAIC Group reorganized Jiangxi Changhe Automobile and held 70% of its shares.
According to the reporter, after the completion of the acquisition, BAIC Group and Suzuki did not reach a strategic agreement on the future development of Changhe Suzuki. At present, the cooperation between the two has existed in name only.
The above-mentioned Chinese people close to Suzuki told the "Securities Daily" reporter that after Beiqi entered Changhe, they had talked with Suzuki for nearly a year. "Suzuki asked Suzuki to put one or two models into Changhe Suzuki every year, but Suzuki's resources could not afford it." Therefore, the development of Changhe Suzuki has entered a stagnant state. At present, Suzuki’s management and technical aspects of Changhe Suzuki are considered to be “complete withdrawalâ€.
He said that at present, "the relationship between Suzuki and Changhe is somewhat subtle." Although there was no divestment, no new models were introduced. "The localized models mentioned earlier are no longer there."
The above-mentioned people close to the BAIC Group told reporters that after the acquisition of Baoneng, Suzuki will withdraw from Changhe Suzuki.
In response, the above-mentioned Suzuki people responded to the reporter that it is possible for him to withdraw from Suzuki. He said, "If Ruobao can intentionally buy shares and the price is reasonable, Suzuki is willing to withdraw from Changhe Suzuki."
At the same time, it is worth noting that the above-mentioned dealers mentioned that in addition to Changhe Suzuki, Changan Suzuki, another joint venture of Suzuki in the Chinese market, has performed relatively poorly in recent years. Therefore, several media outlets have previously said that "Suzuki will withdraw from the Chinese market."
However, the above-mentioned people close to Suzuki clearly told reporters that Suzuki will never withdraw from the Chinese market. He admits that Suzuki has developed particularly well in India, Southeast Asia and Japan. Therefore, Suzuki is also rethinking and adjusting the development of the Chinese market, recognizing the need to speed up product updates.
· Baoneng purchase Changhe Suzuki Japanese or withdraw from Suzuki stressed that it will not withdraw from the Chinese market