In October each year, the major joint-venture vehicle enterprises reported the number of wholesales to the Federation of Travel Unions, which will more or less reflect the sales strategy of sales in some market segments in the last two months of the fourth quarter. Which models should continue to be overweight and which should be given? Dealers should appropriately reduce their burden, etc. The market conditions faced by some of the joint-venture car companies in 2017 are very different from those in the previous years. For example, the Korean and French brands experienced a spring-summer “decrease in production and inventoryâ€, and the number of wholesale sales in September and October increased significantly. Prepare to meet the end of the purchase tax retreat consumer small upsurge. The rhythm of several Japanese brands throughout the year is relatively stable, especially the four joint ventures between Honda and Toyota in the country. In the last two months, SAIC GM and North and South China Volkswagen, which are ranked in TOP3, have carefully calculated how to achieve a relatively balanced KPI target at the beginning of the year in terms of sales, profit, and other major data. Among them, there are also several local brands that have experienced very strong growth this year. In the last two months of the year, how will the joint-venture car companies in the TOP20 sequence plan to get a license? May wish to use the data of some key models of the market segment in October, let us three to help everyone combing. First, the United States brand SAIC GM's wholesale volume in October was significantly affected by the launch of new vehicles. Changan Ford remained cautious on the domestic market for the next two months. Jeep Freelight halved its October wholesale volume and is still playing digital games. Second, the German brand Before chatting with the friends of the car company, they said that the cars with the most cost-effective operation, value-preserving rate and brand image satisfaction were in fact Passat, Magotan, Camry, Teana and Accord. This also reflects from one side, the comprehensive strength of the Volkswagen brand in the car market. Third, the Japanese brand Guangzhou Automobile Toyota did not enter the TOP20, mainly the old Camry new switch, terminal sales can still be discharged into the TOP20, but Guangfeng gave the dealer sufficient time for the clearance. Nissan's cheapest SUV occupant has won the gap in the market segment with its price/performance ratio. However, there is still a cake entry family car market that has basically been divided by competitors. The two Hondas are still strong. Guandao and UR-V not only grabbed 15,000 cakes per month in the 250,000 SUV market, but also contributed a lot of profit and confidence to the two Honda and distributors. Fourth, the Korean brand Although the Korean car has entered the Chinese market at the lowest level since its entry into the Chinese market, the huge changes in its sales structure and the completely different pricing systems of the newly-listed cars have also made the Korean car’s major competitors in the Chinese market become auspicious. , Great Wall, these local cost control experts. V. Legal brand PSA needs to solve a big problem in China, that is, how to use better products to face more discerning and pragmatic Chinese new car buyers? Joint Summary The Korean system is in a difficult recovery. Toyota? This Japan's largest auto company ranks behind the foreign brands such as Volkswagen (17%), GM (8.7%), Nissan (6.0%), Honda (5.4%), and Hyundai (5.3%). This ranking is even lower than the top brands in China, such as SAIC, Geely, Chang'an, and Great Wall. It's hard to imagine that this is the hottest competitor in the world's largest car company, and the performance in the world's largest car market. For non-luxury brands, if the share in a mainstream market is less than 4%, it is basically calculated. In the wave of self-acquisition of European and American brands, the first shock was the Korean system, followed by the Japanese system. Just did not expect that the first of the three major Japanese teams was thrown out of the game turned out to be the lead brother Toyota. I remember that the Great Wall would also be China’s Toyota, and Geely paid tribute to the big brother; now the Great Wall will be the Chinese Jeep, and Geely will be the Chinese public – leaving only the marginalized Toyota alone to be messy... Many brands that respect the Chinese market have exhausted all their solutions and are not necessarily able to survive. If you are still looking at China, you will not be able to live with it. The outcome is self-evident.
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October joint venture brand: Toyota took the Korean no return?