Yan Zhenqing: It is estimated that the sales volume of passenger car industry will decrease by 20% in 2016


Lou Zhenqing concluded that the rapid growth of new energy buses is the biggest attraction for the passenger car market this year. At present, the market share of new energy passenger cars has reached 39.27%. From January to October, the high-speed growth of new energy passenger cars was at the price of a significant drop in traditional passenger cars. The sales volume of traditional passenger cars was 109,788 units, and the overall decline rate was 19.11%, of which seat passenger cars and buses dropped by 15.42% and 42.21% respectively. In the past two years, the cumulative decline in the sales volume of traditional passenger cars has exceeded 2006, but the change in total sales has not been significant. The replacement of traditional passenger cars by new energy buses has been very clear. Demand has dropped, and new energy alternatives have made no progress. The market situation for passenger cars is very serious.
Zhen Zhenqing expects passenger car sales in 2016 will have a significant decline year-on-year. The basic premise of bus sales in 2016 should be a sharp drop in sales volume in the fourth quarter, which is expected to drop by about 20%. It is estimated that bus sales of more than 5 meters will be around 230,000 vehicles in the whole year, down 10% year-on-year.
Recently organized by the Organizing Committee of China Bus Industry Events, Ankai Automotive's “Four Seasons Ending Station” campaign, Deputy Secretary-General of the China Road Society Bus Division Min Zhenqing's development of the passenger car industry in 2016 The situation was reviewed and it is expected that the drop in passenger car sales in 2016 will be around 20%.

According to statistics from China Bus Statistical Information Network, according to statistics from China Bus Statistical Information Network, from January to October in 2016, 50 companies accumulated a total of 180,767 vehicles with a length of more than 5 meters, a year-on-year decrease of 3.28%, of which seat passenger cars decreased by 16.59%. The number of school buses dropped by 3.71% and buses increased by 15.39%. In terms of total sales volume, the sales of large passenger vehicles reached 64,967, a year-on-year increase of 0.49%, sales of medium-sized passenger vehicles were 70,347, an increase of 27.23%, and sales of light buses were 45,453, a year-on-year decrease of 32.10%.

Zhen Zhenqing analyzed the sales data of the passenger car industry this year. The following three points warrant attention:
The rapid increase in the market share of high-speed growth of new energy passenger vehicles is the first thing that the rapid growth of new energy buses is the biggest attraction for the passenger car market this year. At present, the market share of new energy passenger cars has reached 39.27%. From January to October, a total of 29 companies in 50 companies involved in the field of new energy buses, sales of new energy buses over 5 meters reached 70,979 vehicles, a year-on-year increase of 38.73%, of which 11,185 were passenger cars sold, a year-on-year decrease of 23.02%, bus sales 59136 Vehicles, an increase of 64.29% year-on-year. From January to October, the proportion of new energy bus sales above 5 meters has reached 39.27%, an increase of 11.89 percentage points compared with 27.38% in the same period of last year.

From this, we can see that the market share of new energy buses has rapidly increased. From January to October, new energy buses were the main factor supporting this year's bus sales. Since this year, more than 5 meters of new energy buses have been used in public transportation. The proportion of total passenger car sales has reached as high as 77.01%. Although the national new energy subsidy policy is complicated and confusing, it does not affect the growth of the demand for new energy buses and buses. In the past 10 years or so, the development track of public transport buses has been very clear, and the transition from large-scale and gas-fired to new energy has rapidly taken place. By the end of the year, the number of public buses and buses has reached 500,000, of which, new energy buses will reach 200,000 vehicles. Around this, at this rate, by 2020, before the end of the subsidy policy, buses and buses will basically realize “new energy”, that is, all the traditional buses will soon be replaced by new energy buses.
With the subsidy fading out, how will the development of new energy buses go? Zhen Zhenqing believes that at present, new energy passenger vehicles have basically been recognized by the market. If we say that in the past few years we have sought to obtain the most subsidies with small investment, we must turn to the market with the best products to gain the most market share in the future. The industry has created a bubble that disrupts everyone's mentality and allows technology leadership and product excellence to return to its original source. This is the right direction for the continued development of new energy buses. Subsidies are only a special means for the introduction of the market. They are not sustainable. No industry can rely on state subsidies to support its development. The country’s subsidy for new energy buses grows for 6 or 7 years. Everyone should feel fortunate that this year is new. The third year of the energy bus subsidy is about to enter a period of substantial decline. Everybody's concern needs to be quickly adjusted, and there is no way to continue to focus on subsidies. Although some experts suggest that the development of fast charging can weaken the impact of subsidies, although it can solve the problem of cruising mileage, the new energy highway passenger car has no reference significance, but in the post-subsidy era, fast charging in the new energy bus still has advantages.
The sales of traditional passenger cars decreased as the school bus became a stable market resource. Zhenqing Qing summarized that from January to October, the high-speed growth of new energy buses was at the price of a significant drop in traditional passenger cars. The sales volume of traditional passenger cars was 109,788 units, and the overall decline was 19.11%, including seat passenger cars and buses. The drop of passenger cars was 15.42% and 42.21% respectively. In the past two years, the cumulative decline in the sales volume of traditional passenger cars has exceeded 30%, but the change in total sales has not been significant. New energy buses have already performed very clearly on the alternative trend of traditional passenger cars. Demand has dropped, and new energy alternatives have made no progress. The market situation for passenger cars is very serious.
As the sales volume of traditional bus passengers has fallen sharply, the weight of seat passenger cars has increased. From January to October, the weight of passenger cars was 61.69%, which was a significant increase from 59% in the same period of last year. The rise and fall of seat passenger cars almost determines the fate of traditional passenger cars. Rejuvenating passenger cars can save traditional passenger cars. This proposition is very heavy. At this stage, buses have become the breakthrough point for energy saving and emission reduction in the country. The original gas buses, hybrid buses, and now pure electric buses started to break through from the bus sector. Therefore, the traditional bus has accelerated its exit from the market with strong The sense of responsibility and mission are irreversible. It is only that the present status quo is supported by state subsidies. It is out of the normal market demand laws and the market overdraft is serious.
In the field of traditional passenger cars, school buses have become the most stable market resource. From January to October, the school bus dropped only 3.71% year-on-year, which has become the most stable market resource in the traditional passenger car sector. In spite of this, the school bus does not have the strength to revitalize the traditional bus: On the one hand, the total school bus sales are not large, and the market weight is not high. From January to October, the school bus sales volume was 21,094 units, the weight only accounted for 19.21%; on the other hand, the industry concentration The degree is high, there are fewer school bus companies in the industry, and the market has a higher threshold.
There is still no improvement in passenger car exports. From January to October, 24,858 passenger cars of various types were exported, and the export value was 9.613 billion RMB. The export volume decreased by 15.3% compared with the same period of last year, and the export value decreased by 5.45%. Among them, 15,320 large and medium-sized passenger cars were exported, and the export value was 8.50 billion yuan, a year-on-year decrease of 11.53% and 4.76% respectively. Passenger car exports fell to the lowest level in 2009. Since the financial crisis, after five years of rising cycles, the passenger car export volume in 2014 has increased by nearly four times. Since the adjustment began in 2015, there is still no turning point.

Zhen Zhenqing believes that bus companies should pay attention to exports and build export construction as another support point for business development. First of all, exports are a good tool for hedging; Secondly, technical exchanges should be strengthened to promote technological progress. Third, responding to the “One Belt and One Road” and participating in the construction of “One Belt and One Road” will inevitably benefit from the “Belt and Road” initiative.
Zhen Zhenqing expects passenger car sales in 2016 will have a significant decline year-on-year. The basic premise of bus sales in 2016 should be a sharp drop in sales volume in the fourth quarter, which is expected to drop by about 20%. It is estimated that bus sales of more than 5 meters in the whole year will be about 230,000 vehicles, a year-on-year drop of 10%. Among them, the number of new energy buses dropped by 10% year-on-year, and the total sales volume is expected to be 87,000 vehicles (including 72,000 buses and buses and 15,000 passenger cars). Passenger car exports are expected to remain unchanged from 2015, with an export volume of about 36,000 vehicles.



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